Bullying and Ice Cream

Understanding how reinforcements affect behavior is critical to understanding how to stop bullying. Bullies bully because it works. To get it to stop, we have to stop allowing it to …

How to be cool despite being bullied

“Being cool” is often a tool used by bullied to ostracize their victims. What they don’t realize is that caring about whether you are cool or not isn’t cool. Someone …

Deltas and Bridges

How to use signals to help bullies and your child learn how to behave better.  In The Bully Vaccine, I teach the use of operant conditioning as a way to …